These next storyboard panels show how I am further contrasting the music with the video, the most skilled parts of the song going to the professional persona whilst the vocal and more heartfelt lyrics being left to the hippy. The juxtaposition and way the environment around each persona becomes more important as the video progresses tells us more about each character and how although one looks a lot better than the other, only one is truly free.
This is the most stylish shot of my music video planning, the fast pan and track around the character from his 'hippy' persona to his 'professional' one is the main point of contrast in the music video. The shot sequence will look good when filmed and is the point of the video where the concept really comes out, where the duality of the character in his 2 forms is most shown to the audience.
These are my first 3 storyboards, they outline the music video with a chilled and interesting introduction before I begin the main concept of the video, which is the duality of the song and of people in general.
Michel Gondry born in 1963 in france is an academy award winning film, commercial and music video director, famous for his inventive visual styles and ideas. His use of careful attention to detail and camera trickery make him a director that makes the most of his time in the shooting of his projects, with many, of his projects appearing as one shot videos a constant duration with the action perfectly executed and the camera tricks lending the inventiveness that is usually attributed to special effects added in post production. But if Michel Gondy's work is something it is something that refuses to be pigeon holed or repetitive, every video created by Gondry maintains his professionalism but plays with so many conventions, and there truly is no other director who can produce the visuals in front of a camera so well.
The videos of the Foo Fighters are always inventive and range from contemporary videos to surreal narratives. 'Everlong' is directed by michel Gondry, and is one of the most recognisable songs and videos of The Foo Fighters, the video uses different narratives with different colour schemes, time zones and aesthetics with the same characters trapped in a cycling dream world paying homage to many different films including 'Sid and nancy' and 'The Evil Dead', the surrealist and homage style makes Everlong a sensationalist piece, a music video that uses and abuses the conventions of Music Video to create an interesting and well shot video.
Music Videos upon many influences to make themselves interesting and attract a wide audience, a good music video can come down to its influences and how it tells a story already told, again and differently, paying homage to great cinematic visions. In the Red Hot Chilli Peppers video for 'Otherside' the direction and style is based on German Expressionism one of the grounding movements of cinema. It draws on the styles ability to create surrealism with minimalism and psychological nuances in the black and white backgrounds to create an effective music video, with a distinct Expressionist feel, a throwback to the founding directors of the darker elements of film and film itself.
The music video for The Smashing Pumpkins, 'Tonight Tonight' is a homage to the silent film 'Trip to the Moon', shot in 3 days the film was created to show the surrealist nature of the first science fiction film (as Trip to the Moon was seen) and recreate it awash with psychedelic colour, to draw a parallel to the norm of early cinema and its surrealism in acting and composition as it seems today, the music fits the song perfectly and the music, direction and band are so devoted tot he aesthetic the video comes off stylishly.
Born in the USA in 1969, Spike Jonze made honed his creative talent known by doing the photography (and producing) for various extreme sports magazines, his career really began in advertising, creating various award winning adverts for Adidas and Ikea before moving onto music video, television (co creator of 'Jackass' and executive producer) and feature film directing (has academy award nominations for directing and producing and is a common collaborator with regarded screenwriter Charlie Kauffman . He has created videos for R.E.M, beastie Boys, Bjork, Fatboy Slim and many others, his work focusing on the surreal and counter culture, one of his most highly regarded works, and arguably one that out him on the map was his video for Fatboy Slims "Praise You", the use of improvisation and handheld camera work was a stroke of genius that encapsulated the coming voyeuristic media that is shown on youtube and all over the web today. The dance inspired a documentary about Jonze's alter ego, the leader of the improvisional dance group and the troupe performed the dance live at the MTV Music Awards. Spike Jonze is most definitely seen as an icon for todays media creating interesting and innovative products. Today he continues to work at exactly what he is good at, producing the Jackass films and continuing to add heralded music videos to his repertoire, most recently for the rebirth of the Beastie Boys and for Kanye West and Jay Z's new single Otis.
These next storyboard panels show how I am further contrasting the music with the video, the most skilled parts of the song going to the professional persona whilst the vocal and more heartfelt lyrics being left to the hippy. The juxtaposition and way the environment around each persona becomes more important as the video progresses tells us more about each character and how although one looks a lot better than the other, only one is truly free.
